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The Holmes
Report, known for its comprehensive qualitative analysis
of the public relations agency business, recently
released the 2004 report card on PR firms. We are again
pleased to report that Trylon Communications received
positive notice.
Each review
is designed to provide potential clients and prospective
employees with insight into the firm's recent
performance, specific areas of strength and weakness,
and culture, and is compiled based on information
provided by the firm itself, interviews with clients,
and feedback from industry opinion leaders.
Describing
Trylon as a fusion of old-fashioned public relations and
new technology, the report notes our approach to
successful communications strategies - media
relationships and positive publicity. It notes our
proprietary process of “reverse reporting” – working
with reporters to develop a story line according to
their needs.
The Holmes
Report also recognizes the Trylon mission - using new
ways of thinking and innovative approaches to cut
through the clutter. The convergence of media and
technology presents a fundamental challenge that
requires such innovation and "out of the box"
strategies.
The report
card goes on to state that Trylon's knowledge of its
particular sector and the ability to work fast and smart
is a "winning combination."
We
appreciate good reviews from analysts, and our greatest
satisfaction comes from the results we deliver on behalf
of our clients. To see the report card,
click here. |
